Do Authors Need Tenure?

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The tenure system works precisely because it insulates scholars from market pressures and encourages them to pursue work motivated by passion, intellectual curiosity, social and political change, and the desire to bring new things into the world. If we want a vibrant literary culture, we need tenure for novelists and poets.

Creative writing programs currently provide tenure to a small number of authors, especially in the fields of literary fiction and poetry, which partake in the European High Art tradition and enjoy an elevated cultural status. But it’s no less urgent to nurture talented authors working in genres like fantasy and science fiction. Without a tenure system that embraces a diverse set of authors, we risk letting our speculative worlds, our visions of alternative and future realities, become stale and shallow.

The sticking point is how to select and vet the tenure recipients. Should tenure go to authors with a record of success in the marketplace? Should the public vote? Should we create an annual Olympics of the Written Word? Should we leave this up to panels (and to go further down the rabbit hole, how do we select the panelists)? A lottery?

Regarding the question of who pays for all of this, I’ll refer you to Lee Konstantinou’s excellent “Two Paths for the Future of the Author,” written on the bustling floor of the Frankfurt Book Fair (a thoroughly market-driven space, if there ever was one) in 2013.

In Defense of Literary Celebrity

Barnes & Noble in Manhattan
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“Things fall apart; the centre cannot hold / Mere anarchy is loosed upon the world”

– William Butler Yeats, “The Second Coming” (1919)

I’m concerned about the kinds of conversations we’re able to have with each other about books now, in an increasingly fragmented literary landscape. In what ways can we talk about books with one another when even avid readers haven’t read any of the same books?  Like Yeats (and Joan Didion, who invoked this same passage in Slouching Towards Bethlehem (1968)), I’m worried about dispersion.

Even with my most literate friends, I find myself mostly pitching books, talking mostly about plot. After all, it’s almost impossible to talk about style, craft, and the subtle nuances of ideology with people who haven’t read the book. I read a lot of literary fiction, and I admit that my particular form of anxiety might be specific to that genre. How do I really talk about the greatness of a Jennifer Egan or Jeffrey Eugenides when I’m stuck explaining the plot? In other words, do I have to enroll in an MFA program to have these conversations about texture and form?

It’s this concern with the analytical quality and specificity of our conversations about books that leads me to literary celebrity as a construct. I find celebrity promising as a construct because it is a cultural machine for generating common points of reference. But I’m increasingly certain that for most of the literary landscape, it’s doesn’t really exist. I might think that Margaret Atwood (winner of the Arthur C. Clarke Award, the Booker Prize, and a Guggenheim Fellowship) or E.L. Doctorow (winner of the National Humanities Medal, the PEN/Saul Bellow Award, and the Library of Congress Prize) are bona fide consensus figures: living legends. But my most literate friends and my colleagues at Arizona State University frequently know little about them and their work. At the same time, they’re equally scandalized about my lack of familiarity with Jonathan Lethem or Thomas Pynchon.

In the chair next to me, Lee Konstantinou is writing about One Book and Big Read projects that unite an entire community around a single text. Two seats down from Lee, Dan Gillmor is writing about how authors create small niches of readers who hold them in particularly high regard. Digital platforms like Goodreads and in-person social formations like book clubs (not to mention university programs at the undergraduate and graduate level) represent ways of confronting this problem. And maybe it’s not a problem after all. Some readers/consumers prefer dispersion to an arbitrary and exclusionary canon, especially since most of our canons unquestioningly support and reproduce the privilege of wealthy straight people, white people, and men.

But I still worry that there’s something impoverished about a literary marketplace without (deserving) celebrities. Even in its most easily-despisable Hollywood form, celebrity enables diverse groups of people to participate in conversations at a significant level of detail. Celebrity can be a conduit for incredibly broad and inclusive conversations about values, ethics, politics, and the mechanics of identity and selfhood. Angelina Jolie, Tom Cruise, Will Smith, Lindsay Lohan and their ilk give us a rich grammar to talk about who we are and who we want (and don’t want) to be. I believe that books are even more powerful devices for generating productive and challenging conversations, but without literary celebrity to diffuse shared referents throughout large swaths of the public, reading becomes a solitary activity instead of a starting point for interaction, interpretation, and thoughtful debate.

Maybe Goodreads and LibraryThing solve this problem for some of us. I hope that people respond to this piece by suggesting tools for having these kinds of in-depth, deliberative conversations.

It’s worth noting that digital platforms like Goodreads chain together reading and writing. If you want to use one of them to have a conversation about a book, you have to commit to some intellectual labor. So for those of us who consider ourselves ardent readers but not always enthusiastic writers, Goodreads can feel like another chore. And for a white collar professional / knowledge worker like me, Goodreads and book clubs sometimes too closely resemble things like web management and staff meetings—they can look and feel a little bit too much like work.

Perhaps this is an arena where booksellers can act as curators, or where other cultural authorities (like Lee Konstantinou’s Book DJ) can catalyze and manage conversations. By performing the cultural work of igniting and managing conversations in a highly visible way, maybe they can make the rest of us feel like we’re just having fun, enriching our minds, and freeloading on their sweat.

In their defense, authors and publishers are doing everything they can on the celebrity front—from Twitter and Facebook to low-yield book tours and TV appearances, where they can pick them up. Is literary celebrity even possible anymore? The only place I see it these days is in the red-hot young adult market; J.K. Rowling, like Stephen King before her, even failed in a subterfuge to escape her global fame. Maybe it’s just not possible for authors like my beloved Egan and Eugenides to “tip” in a broader media landscape where films, TV, and increasingly video games dominate our attention economy.

Perhaps the shift to “lifelong learning” that we’ve continued to hear about throughout the 1990s and 2000s will mean that classroom-style interpretive exercises—either in-person or virtual—will become a more consistent part of people’s adult lives. But “lifelong learning,” at least so far, hasn’t been a conversation about humanities education. I do believe that structure and obligation and community membership—soft forms of force—might be necessary if we want literary discourse to be a vibrant part of the broader culture. This will also require a critical understanding of the concept of a “canon” as something to be questioned, revised, critiqued, and examined closely, instead of an unassailable stamp of cultural primacy.

To close with one last quandary: if we’re not having these conversations about literature, has the conversation moved to another cultural site? Are video games, or apps, or movies, or sports, the place to look for robust, inclusive, analytical conversations that are “about” more than they seem to be about? If we can agree that it’s valuable to come together and talk about something we all have in common, what is that thing today? What should it be in the future?

 

Photo courtesy of Monica Arellano-Ongpin, used under a Creative Commons license

Pew Survey Finds Rising E-Reading, Continued Dominance of Print

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A January 2014 survey from the Pew Research Center’s Internet Project demonstrates that while e-reading and e-reader ownership is on the rise, print isn’t going anywhere either. About 70% of U.S. adults read a print book in the last year, and only 4% of readers are “e-book only.”

The typical U.S. adult read 5 books in the past year (the average number is 12, thanks to a small group of avid bookworms), and 50% of Americans now own a handheld device like a tablet or e-reader. More and more Americans are turning to tablets for e-reading, although the number of adults that own a dedicated reading device like a Kindle, Nook or Kobo jumped from 24% in September 2013 to 32% in January 2014.

At our “Knowledge Systems” book sprint in January, many of our collaborators wrote about the continued vitality of print books, as well as the great degree of cultural capital and nostalgia that has congealed around the printed, bound word. This Pew study finds that while Americans become increasingly comfortable with e-reading, their fundamental relationship with the worlds of words and literature continues to be an analog one.

Read the full results of the survey by Kathryn Zickuhr and Lee Rainie at the Pew Research Internet Project: http://www.pewinternet.org/2014/01/16/e-reading-rises-as-device-ownership-jumps/.

 

Image courtesy of Pam Lau, used under a Creative Commons license. Thanks Pam!

Beyond the Book is Complete (and Continues to Evolve)

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The Sprint Beyond the Book is complete! You can read the main text of our publication, Beyond the Book, on this website by using the links below. You can also download the Intel Labs PGE Reader to access the book with a fully-designed layout featuring video interviews, images and additional text crowdsourced from attendees at the Frankfurt Book Fair and participants around the world. We’ll be updating Beyond the Book with additional essays and other content soon, so check back frequently to experience the latest version of this living text.

The Sprint Beyond the Book was a great success: we wrote, edited and published a collaborative multimedia book exploring the future of reading, writing, editing and publishing in just 72 hours! We are extremely grateful to everyone who made this possible: our collaborators here on the ground and around the world. Thank you to our writers – Charlie Stross, Dan Gillmor, Jane Friedman, Brian David Johnson, Corey Pressman and Lee Konstantinou – to the many people who shared their thoughts in text and video contributions, to our colleagues from Intel and at ASU, and to the many supporters who stopped by to show their support at the Frankfurt Book Fair.

Beyond the Book isn’t a finished product – it will continue to evolve. You can join the conversation on Twitter at the hashtag #beyondthebook. You can also contribute your ideas for future editions of Beyond the Book and our other experiments with the future of publishing by responding to our 7 big questions.

 

Beyond the Book

Introduction

Ed Finn, Introduction

Jane Friedman, “Why I’m Here”

Dan Gillmor, “Why I’m Here”

Lee Konstantinou, “Why I’m Here”

Charlie Stross, “Why I’m Here”

Brian David Johnson, “The Future of _______: A Cautionary Tale”

 

How will people read in the future?

Jane Fried­man, “The Blur­ring Line Between Reader and Writer”

Dan Gill­mor, “Read­ers and Anonymity”

Lee Kon­stan­ti­nou, “Read­ing and Our Addic­tion to Distraction”

Char­lie Stross, “Read­ing Machines”

 

How will people find new books to read in the future?

Jane Fried­man, “The Impor­tance of Meta­data in Book Discoverability”

Dan Gill­mor, “What Are You Read­ing? Read­ing and Reputation”

Lee Kon­stan­ti­nou, “The Future of Bookstores”

Char­lie Stross, “Feral Spambooks”

 

How will books be produced in the future, and who will produce them?

Jane Fried­man, “The Atom­iza­tion of Publishing”

Dan Gill­mor, “An Author-Centric Ecosystem”

Lee Kon­stan­ti­nou, “Our Friend the Book DJ”

Char­lie Stross, “Pub­lish­ers: What Are They Good For?”

 

How will books be written and edited in the future?

Jane Fried­man, “The Future of Edit­ing: Beta Read­ers and Agile Publishing”

Dan Gill­mor, “GitHub for Books?”

Lee Kon­stan­ti­nou, “What Is the Future of the Editor?”

Char­lie Stross, “Why Microsoft Word Must Die”

 

How will the concept of the book evolve in the future?

Jane Fried­man, “Book as Fluke: A Thought Experiment”

Dan Gill­mor, “What Is a Book? Discuss”

Lee Kon­stan­ti­nou, “Build­ing Worlds Out of Books”

Char­lie Stross, “Do Zim­boes Dream of Elec­tric Sheep?”

Corey Pressman, “Ancient Marginalia: The Watershed Manifesto”

 

What will the eco­nom­ics of author­ship be in the future? In what new ways will authors engage with their read­ers?

Jane Friedman, “The Idea of the Author Is Facing Extinction”

Dan Gillmor, “Authors Develop Communities, Not Just Audiences”

Lee Konstantinou, “Two Paths for the Future of the Author”

Charlie Stross, “Google Should Buy the Entire Publishing Industry”

Crossing the Finish Line

Horses racing to the finish line.
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Our final set of essays from our writers is now up! That means that we have achieved our goal of completing the book on time here at the Frankfurt Book Fair! It’s been an incredible ride and we are extremely grateful to everyone who made this possible: our collaborators here on the ground and around the world. Thank you to Charlie Stross, Jane Friedman, Dan Gillmor and Lee Konstantinou, to the many people who shared their thoughts in text and video contributions, to our colleagues from Intel and the many supporters who have been here with us at the fair.

Of course, this book isn’t really done–it’s a living text and will continue to evolve in the days and weeks to come. But for tonight, we have reached the finish line. Welcome to the future of publishing:

Introduction

Ed Finn, Introduction

Jane Friedman, “Why I’m Here”

Dan Gillmor, “Why I’m Here”

Lee Konstantinou, “Why I’m Here”

Charlie Stross, “Why I’m Here”

Brian David Johnson, “The Future of _______: A Cautionary Tale”

 

How will people read in the future?

Jane Fried­man, “The Blur­ring Line Between Reader and Writer”

Dan Gill­mor, “Read­ers and Anonymity”

Lee Kon­stan­ti­nou, “Read­ing and Our Addic­tion to Distraction”

Char­lie Stross, “Read­ing Machines”

 

How will people find new books to read in the future?

Jane Fried­man, “The Impor­tance of Meta­data in Book Discoverability”

Dan Gill­mor, “What Are You Read­ing? Read­ing and Reputation”

Lee Kon­stan­ti­nou, “The Future of Bookstores”

Char­lie Stross, “Feral Spambooks”

 

How will books be produced in the future, and who will produce them?

Jane Fried­man, “The Atom­iza­tion of Publishing”

Dan Gill­mor, “An Author-Centric Ecosystem”

Lee Kon­stan­ti­nou, “Our Friend the Book DJ”

Char­lie Stross, “Pub­lish­ers: What Are They Good For?”

 

How will books be written and edited in the future?

Jane Fried­man, “The Future of Edit­ing: Beta Read­ers and Agile Publishing”

Dan Gill­mor, “GitHub for Books?”

Lee Kon­stan­ti­nou, “What Is the Future of the Editor?”

Char­lie Stross, “Why Microsoft Word Must Die”

 

How will the concept of the book evolve in the future?

Jane Fried­man, “Book as Fluke: A Thought Experiment”

Dan Gill­mor, “What Is a Book? Discuss”

Lee Kon­stan­ti­nou, “Build­ing Worlds Out of Books”

Char­lie Stross, “Do Zim­boes Dream of Elec­tric Sheep?”

Corey Pressman, “Ancient Marginalia: The Watershed Manifesto”

 

What will the eco­nom­ics of author­ship be in the future? In what new ways will authors engage with their read­ers?

Jane Friedman, “The Idea of the Author Is Facing Extinction”

Dan Gillmor, “Authors Develop Communities, Not Just Audiences”

Lee Konstantinou, “Two Paths for the Future of the Author”

Charlie Stross, “Google Should Buy the Entire Publishing Industry”

How will the concept of the book evolve in the future?

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What is a book and what isn’t? Are books an accident of history? How do books shrink space and crunch time? And what on Earth is a zimboe? Read our authors’ ruminations on the evolving concept of the book to find out:

Learn more about our project and share your vision for the future of the book at SprintBeyondtheBook.com!

How will books be writ­ten and edited in the future?

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Will there soon be a GitHub for books? Will frustrated authors finally destroy the hegemony of Microsoft Word? What is the role of editing in a literary marketplace rife with self-published books? And most importantly, what does Michael Foucault think about all of this? Find the answers to these questions and more as our authors confront the future of writers and their editors:

Today is your last chance to join us as a co-author! This morning we’ll be tackling the the question, “What will the eco­nom­ics of author­ship be in the future? In what new ways will authors engage with their read­ers?”

How will books be pro­duced in the future, and who will pro­duce them?

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In considering how books will be produced in the future, we decided to approach publishing as a complex ecosystem with many stakeholders, instead of an assembly line process or a simple, unproblematic transaction between and author and a monolithic corporate entity:

Look out for our next set of pieces on the future of writing and editing, and contribute your own thoughts about the future of publishing today and tomorrow!

How will people find new books to read in the future?

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In exploring the future of book discovery, our authors have created a number of vivid and thought-provoking images: pop-up bookstores with serious hipster credibility, spambooks rife with malware, the arcane battlefield of metadata and a book discovery system based on credibility and reputation rather than previous purchases.

Join us today and become a co-author as we envision the future of book production, writing and editing and how technological and cultural changes are transforming our concept of the book.

How will people read in the future?

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The team in Frankfurt tackled our first big question on Wednesday morning: how will people read in the future? Their responses include ruminations on the phenomenology of distraction, the perfect piece of furniture, the politics of privacy and how readers are becoming more like writers:

Be sure to join us tomorrow when we consider the production of books, the interplay between writing and editing and the evolving concept of the book. Also, help us continue to explore the future of publishing by sharing your vision!

 

Authors and the allure of scarcity

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As we see scores of amateur authors invest enormous amounts of time and effort to build audiences through social media, perhaps we’ll see more successful authors withdraw from these activities completely. Chuck Palahniuk and Jeffrey Eugenides come to mind as examples of authors who are not nearly as reclusive as J.D. Salinger or elusive as Thomas Pynchon, but do strategically avoid overexposure.

I can imagine a future in which participation in or abstinence from social media becomes a generally agreed-upon marker of stature and cultural value. In a world where constant media exposure is almost obligatory, mannered obscurity might be the only way to really get noticed.

The question, of course, is whether these authors will need to use social media and similar platforms to become name brands in the first place. Maybe these media will be a tool exclusively for early-career or undiscovered authors, and once established, the online presence will gradually wither, then disappear entirely.

Restoring intimacy with digital books

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For me a fundamental problem with e-books is that the joy of owning a physical object – and more importantly, adding it to the bookshelf in your home – is absent. I don’t feel much of anything when I buy a new e-book. Instead, it seems like I’m just opting for convenience over pleasure.

Because of this marked absence, I believe that publishers in the future need to find ways to make digital book purchases more tangible. Perhaps readers could be given access to a well-designed card that they could print in color on sumptuous card stock and display on a bulletin board. Or, as 3D printers become common household appliances, perhaps publishers could enable readers to print a custom object or token from the world of the book to display at home, or keep on their desks at work. Imagine the digital version of The Lord of the Flies bundled with instructions to 3D print the  iconic conch shell.

For some of us, books are trophies – we’ve read them, mastered them, understood them and been moved by them. For others, books are milestones that irrevocably change the way we experience the world and understand our place in it. And for others, books are exquisite designed objects that lend our homes verve and gravitas, and that help us tell a story about ourselves to visitors. These simple physical objects, whether 2D or 3D, represent one potential way that we can celebrate the special relationships that we form with our books. They could help to restore  the intimacy that we miss as digital books continue to replace print in our literary lives.